Monday, February 21, 2011

Promoting your company in today's world of multimedia. Some thougths and ideas to think about.

One of the questions I am asked quite frequently is; "How do I promote my company today on the internet?" or "What is the latest craze for marketing my company on the net?"

Well, these questions have about half a gazillion answers. And no matter who you ask - no two answers are quite the same. One hears about everything from Social Network Marketing (perhaps the acronym for this is SNM?) to SEO or Search Engine Optimization and then there is SEM or Search Engine Marketing, and you need to do this all while eating M&M's. Okay, the last part just sounded funny, hence, why I wrote it.

Thursday, February 10, 2011

DIY - Camera rig for "flying" shots and image stabilizer.

I like to build things. I like the DIY concept if at all possible. I have several reasons for this.
1. When I build stuff, I get exactly what I want and how I want it.
2. It usually, and I emphasize "usually" costs a lot less than purchasing a finished product.
3. It solves a problem that I needed to solve.
4. It can be fun to build stuff. Sometimes.

Now this is not say, go out and build everything. Somethings are just not worth building. But some things really are. This just so happens to be one of those things. I looked at the prospect of purchasing a "FigRig" (a trademarked name by the way, as well as a patented product.) But for me at the time, it just seemed too cost prohibitive. It is a great tool. It is diverse. It is functional. It is a very slick piece of equipment.

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